Soap-Up
WatchOverview
Cinergies Co-Op produced a pro bono video for the “Kamia Moni” campaign, initiated by the Soap Up Project, a small artisanal soap creator in Athens. This campaign, which advocates against sexual-based violence, also promoted a special soap created by the Soap Up Project, with all proceeds directed to the Diotima Center, an organization dedicated to gender equality and combating gender-based violence. This project aligns with our ongoing efforts to support social justice initiatives through impactful media production.
In Depth
The “Kamia Moni” campaign had a dual purpose: to raise awareness about sexual-based violence and to generate funds for the Diotima Center through the sale of a specially crafted soap. Cinergies Co-Op was committed to delivering a video that would effectively serve both of these aims.
- Advocacy and Fundraising: The video was designed to highlight the “Kamia Moni” campaign’s mission and encourage the purchase of the soap, with proceeds benefiting the Diotima Center.
- Support Grassroots Efforts: Provide high-quality, pro bono video production to support the Soap Up Project’s campaign, reinforcing our commitment to social advocacy through media.
Outcomes:
The “Kamia Moni” video successfully raised awareness about sexual-based violence and helped drive the campaign’s fundraising efforts. The video was well-received and played a crucial role in promoting the soap product, thereby supporting the Diotima Center’s important work.
Key Collaborators
Antonis Vasilakos
Director Sound Design
Vicky Pantziou
Set Designer
Ioanna Chrysikopoulou
Actor
Ioannis Koutouzis
Assistant Director
Alexander Grelha
Director Of Photography
Alexandros Katagis
Actor
Maria Archonti
Production Management
Ioanna Kountouri
Make Up Artist
Antonis Nomikos
Actor
Kostas Mavrias
Production Assistant
Katerina Agrafiadou
Concept Development